SamCart is the first e-commerce platform built particularly for direct-to-consumer brands. Samcart Knowledge Base
Samcart is a software product that helps you sell digital products. It was created by Brian Casel, a digital online marketer and software developer that wished to assist other digital online marketers with sales and payments.
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Casel developed several different software packages in the last 2 years, however Samcart is the one he is most pleased with. It is his most substantial achievement and his favorite.
SamCart’s mission is to empower entrepreneurs and brands with the tools they require to be successful.
Is SamCart Right For Me?
Are you looking for a brand-new shopping cart but do not understand what’s out there?
SamCart is a terrific shopping cart, however you require to be sure it’s right for your needs. Knowing what features you require and which ones you don’t will help you choose which shopping cart is best for you.
If you have a service, subscription, physical item, digital item, or subscription, you might gain from SamCart.
The platform is optimized to increase conversions and increase the life time value of each customer.Samcart Knowledge Base
SamCart Characteristics
SamCart has all the standard features you would desire in a shopping cart.
In this section, I have actually fired up SamCart, and we’ll cover the basic features of the Introduce and Grow plans (plans that will be described in the upcoming area on pricing).
Along the way, I’ll share my experience with SamCart, what I liked and didn’t like, and how some of the functions compare to its main rival, ThriveCart.
In the next section, we’ll discuss advanced SamCart functions.Samcart Knowledge Base
Payment Gateways
Among the first things this shopping cart will let you do when you get started is established your payment gateway with Stripe (for credit card purchases) or PayPal.
Stripe and PayPal are undoubtedly two of the most popular online payment processors.
SamCart supports Apple Pay and Google Pay!
SamCart incorporates NOT with the following payment alternatives:
Authorize.net
Braintree
Skrill
Cryptocurrency (like Bitcoin).
This confused me a bit because ThriveCart (which is considered SamCart’s primary competitor) offers Authorize.net and Braintree for charge card processing. And it’s only been around for a couple of years.
Let’s talk about the kinds of payment options available.
With SamCart, you can set up listings with the following payment techniques and choices:Samcart Knowledge Base
One-time single price offers.
Payment plans (aka Split-Pay).
Subscriptions.
Payment processing without processing fee.
Payment structure: controllable billing frequency for payment plans and subscriptions (weekly, regular monthly, quarterly, each year, and customized ).
Free Trials.
Choice of 8 currencies.
Quantity Limitations & shipping options.
Free SSL Certificate.
Test payments: Be sure to make use of SamCart’s test payments feature (aka sandbox mode) on checkout pages prior to releasing your new product.
SamCart is a little different from ThriveCart and its other rivals because of its comprehensive payment structure product versatility. They also have granular billing frequency settings for payments.

High Converting Checkout Templates
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Your checkout procedure should be to minimize bounce rates and improve conversions.
Templates are an extremely effective tool, specifically if you’re starting. They permit you to get more of the fundamentals while learning what works and what doesn’t.
However, most digital businesses don’t begin with a full suite of sales and marketing tools. So, where do you begin? The bright side is that Samcart supplies a vast array of templates totally free.
This includes the one-page funnel (a marketing method made well-known by Brian Moran). Along with the embeddable and pop-up checkout pages.
With these lots of alternatives for creating one-page funnels and checkout page templates, it’s simple for SamCart clients to start completing their item data.
As for template modification, you can tailor many checkout page elements with a couple of constraints. SamCart’s checkout designs can be tailored in the following methods:
Preset Colors
Define Your Colors
Company logo Upload
Fields (Billing Address, Shipping Address, Email address, Zip Code, Quantity )
Custom Fields
Text Button
Guarantee Title & Text
Bullet Points Title, Bullet Points & Image
Testimonials Title
Custom Content
Terms & Conditions Checkbox
Terms & Conditions URL
SamCart has a quite old-fashioned way of customizing the checkout cart. You do not get to see the changes you make to the checkout creates visually.
Instead of configuring your personalization settings on SamCart’s control panel, you can see how your checkout page will look by clicking the sneak peek button.
Samcart Drag & Drop Editor
SamCart has a great drag and drop editor (most SamCart reviews don’t discuss this).
Up until now, this is a game-changer as very few shopping carts use this level of design for checkout pages. You will be able to personalize your landing pages throughout your sales funnel completely.
Split Testing
A great online shopping cart should have the ability to run A/B tests. Once you know which shopping cart variation works best through testing, you can begin to increase conversions with time.
The setup process for producing SamCart split tests is extremely easy in the Advanced Settings tab. You will be requested the name of the new variation. Once this is set, you can click the variation you wish to modify the settings for.
You will notice which variation you are editing when the screen refreshes rapidly and takes you to the Item Particulars tab (you will see a distinction in the URL of your test variation).
Order Bumps, Upsells & Coupons
SamCart’s value proposal is that their shopping cart software application makes it easy for you to make the most of profits and increase client life time value.
In this section, we check out how SamCart’s features assist individuals maximize every sale.
Let’s start with bump offers (functional for digital or physical items). In my experience, the conversion rate for these quick deals is high!
The setup process for adding a bump deal to your checkout page is on the Upsells tab. Keep in mind that to include an offer, you must have an existing product in your account.
When a bump offer is included, it acquires the price of the brand-new product.
I see this as a minor disadvantage since there is an additional action if you require to change the rate of the product you want to utilize as a bump deal.
Either way, SamCart makes their bumps look special!
The setup procedure for SamCart upsells is managed in a various location of the dashboard (sigh) however behaves similarly to bump deals. You will set up the one-click upsells in the upsells control panel.
Consider the upsell control panel as an area for upsell products. Here you can personalize your upsell pages to your liking and associate them with the main product.Samcart Knowledge Base
Personalization includes upsell texts, placing videos, and whatever you would anticipate from a basic upsell page.Samcart Knowledge Base
Similar to bump offers, upsells take on the rates of the initial item.
This could be a little frustration if you’re running a promo in your funnel.
Because then you would have to duplicate the initial upsell page( s) and configure a various funnel .
Finally, let’s talk about coupons and discounts! You can create coupons within the very same product dashboard (yay). All you require to do is turn on the “Permit Coupons” toggle and click the + Include Coupon button.
Once you have selected your coupon code, you can likewise set the following:
Coupon Duration (used once or recurring).
Coupon description
Coupon type (percentage or Flat Rate).
Coupon Discount Amount.
After these settings have actually been set up, you will be prompted to use them to a product. Setting up discount codes with SamCart is easy, and you can set up several codes!
Autoresponder Integrations
One of the first things you’ll want to integrate an online shopping cart with is your e-mail marketing autoresponder. Each time you make a sale, SamCart will instantly add the consumer to your e-mail list!
SamCart integrations for e-mail service providers are:
- ConvertKit.
- AWeber.
- Drip.
- GetResponse.
- Constant Contact.
- MailChimp
- iContact.
- Maropost.
The integration is as easy as copying and pasting your API secret.
You may need a Zapier integration for e-mail integrations if none of the above e-mail marketing tools fit your requirements.
Membership Integrations
SamCart has stepped up its game with membership site integrations. Formerly, only 4 membership sites were supported. They just recently added three more. As it stands, membership website integrations are difficult for online shopping carts.
SamCart integrates with the following:.
Kajabi.
WishList Member.
Post Affiliate Pro.
MemberPress.
Thinkific.
Member Mouse.
Digital Access Pass.
If you use a platform like Teachable (or any other membership website platform), you can utilize a Zapier integration.
Marketing Automation Integrations
You can integrate your marketing automation software, tracking tools, and other sales processing with these native integrations:
HubSpot
Intercom
Infusionsoft
ActiveCampaign
OntraPort
Webinar Integrations
SamCart does not provide webinar platform integrations, which is unfortunate considering that numerous digital item owners today utilize webinars to sell their items online. Zapier can, however, integrate it with GoToWebinar and WebinarJam.
Customer Support
At times the software application world isn’t always sunshine and rainbows. You may run into a snag and require some assistance. Having an excellent support team behind you is essential.
SamCart provides the list below types of support:
Help Center Documentation
Chat support
Email support
Facebook Group
Their support articles are extremely extensive (as they ought to be) and include video tutorials and/or valuable GIF images.
As thorough as the short articles are, occasionally you require a little bit more instant assistance.
That’s what the chat or e-mail option is for.
They generally react within a couple of hours, if not minutes, for live chat.
Expect a couple of hours approximately 24 hours. Support hours are weekdays from 9am to 5pm ET.
And the last support option they use is their Facebook group which has 14,000+ members since 2021.
SamCart, like many online shopping cart business, does not provide a direct support telephone number.
SamCart Advanced Features
In this section we will cover the advanced functions of SamCart: The Dunning System (nicknamed “The Subscription Saver”) and The Affiliate Center.
Dunning
Dunning is constructed into SamCart. As its name suggests, a dunning system is created mainly for individuals who currently have subscription items and desire to maintain or increase client value.
Subscription-based services stress over client churn. Clients might spend for an online subscription for a couple of months, choose to cancel, or for some reason, their credit cards stop working.
SamCart makes a complex process simpleand quick to set up for its premium users. The dunning system handles saving unsuccessful payment efforts.
Here are a couple of reasons clients’ credit cards may fail:
Card expiration
Card has been changed
Card has been blocked
Banks have actually blocked a transaction
Dunning software application deals with various tactics, such as sending out e-mail tips to consumers that their card will expire.
It’s an automatic procedure that requires the customer’s credit card info to be upgraded after payment efforts stop working on subscription payments.
A dunning tool can cost you $100+ on a monthly basis. SamCart has the dunning tool built-in.
The SamCart Affiliate Center
With this center, SamCart utilized to be miles ahead of other affiliate platforms. However in the meantime, its primary competitor (ThriveCart) is catching up.
In the affiliate management dashboard, you can do the basic things like affiliate commission setup, payout period setup, affiliate signup, affiliate approval, and cookie expiration.
This is where SamCart’s affiliate center shines. It was among the first affiliate systems to allow you to produce affiliate links that send visitors to any site of your option and credit affiliates when a potential customer chooses to purchase.Samcart Knowledge Base
This works for business owners of big or small businesses that want to publish material.
You can establish your affiliate promotion links to send visitors to a sales page (that’s the default), a webinar registration page, a squeeze page, or perhaps a YouTube URL, and your affiliates will still get credit when a sale is made!
The drawback to their affiliate dashboard is that there are no affiliate tracking IDs for affiliates (this isn’t a must, however it’s a nice-to-have).
SamCart’s affiliate program function lacks ThriveCart’s functionality.
ThriveCart also now has the capability to credit affiliates commissions based upon any URL, and they let affiliates add custom-made affiliate tracking IDs to their links so they know exactly where their sales are coming from.Samcart Knowledge Base
Pros and Cons
Pros
- Easy to use platform to offer digital or physical items online
Remarkable checkout experience
Sales funnel functions: One-click checkout popups, order bumps, and upsells to increase order value.
Advanced stats like life time value.
Easy to develop discount coupon codes (% or $ off).
Payment models: one-time, subscriptions (control item payment frequency), payment plans, trials.
Landing page A/B split testing.
Knowledge base with training resources.
Checkout page cart abandonment capabilities.
Built-in Dunning System tries to update your client’s payment info for product/service renewals.
Drag and Drop Editor for checkout pages (move products such as a sales video anywhere you desire).
Money-Back Guarantee.
Cons
- Only supports Stripe and PayPal.
Month-to-month pricing starting at $49 each month.
No digital sales tax calculation integrated in
The affiliate system does not have tracking IDs that affiliates can use.
So, how much does SamCart cost?
SamCart Pricing
SamCart offers 4 monthly pricing plans.
$ 49/month for the Launch Plan
$ 99/month for the Grow Plan
$ 199/month for the Scale Plan
$ 399/month for the Enterprise Plan
The SamCart Launch Plan appropriates for online entrepreneurs who want to launch their very first digital or physical item. It is not suitable for subscription business owners or those who desire the one-click upsell or payment plan features. These functions are unlocked in the Grow and Scale plans.
SamCart Grow Plan uses what Launch Plan does not. It includes features like customer management, subscription cost reminders, advanced subscription cancelations, upsell functions and more.
The SamCart Scale Plan contains the sophisticated features of SamCart. It consists of all the functions readily available in the Launch and Grow plan, together with the built-in dunning tool, Affiliate Center, cart abandonment, built-in A B testing, CRM integrations, webhooks, and priority email and chat support.
The SamCart Enterprise Plan is for big organizations. This plan provides you with a devoted account manager, integration setup and whatever you require to get going quickly,
Keep in mind: SamCart has actually updated its pricing page and changed the names of the plans (originally called Basic Plan, Pro Plan, & Premium Plan).
Every SamCart pricing plan has a complimentary trial option and a money-back guarantee.Samcart Knowledge Base
Is it the right option for you?
Let us discover if SamCart is the best shopping cart service for you before you begin a 14-day free trial.
Recommended IF:
- You want a drag and drop shopping cart platform
- At the end of 2019, SamCart upgraded their platform to be able to configure page templates with their brand new drag and drop editor. If you’re trying to find a WYSIWYG, you can’t fail here!
- You have a subscription-based business
- The Scale Plan is worth it if you have a subscription product, because of their suggestion system. Benefit from the 14 day complimentary trial if you require to.
- You are providing your affiliates with different types of tracking links to help them promote your products.
- SamCart’s affiliate function is perfect for item owners with existing material that drives results in their items.
Not Recommended IF:
- You wish to add another regular monthly subscription fee
- SamCart’s pricing options are excellent, but compared to ThriveCart, which can do most of what SamCart’s Grow and Scale plan can do, I would recommend paying a one-time $495 (review link) for ThriveCart if you wish to prevent the regular monthly cost.
- You desire your affiliates to understand where their sales are originating from
- As I stated previously, if you desire your affiliates to assist you promote your product( s), SamCart works, however you will not have the ability to supply them with tracking features if you deal with SamCart’s affiliate platform.
Review Conclusion
Even though SamCart is costly each month, nobody can deny that it is an effective platform for any online marketer (particularly the Scale Plan).Samcart Knowledge Base
Aside from the sophisticated features, the easy-to-use user interface (and new drag-and-drop editor) lets you develop gorgeous checkout pages that set you apart from your rivals. Samcart Knowledge Base
SamCart is not without competitors, however. ThriveCart matches them in the checkout page software space (they also have a drag and drop cart page builder) with a one-time payment.
After utilizing both platforms, I would recommend SamCart’s Scale Plan for $199 per month and ThriveCart instead of SamCart’s Launch or Grow Plan.
Bottom line, SamCart, given that the complimentary trial lasts 14 days, you can see if it’s an excellent fit for your online service!